Technology is ever-changing and, because of that, so is marketing. The evolution of the metaverse is just one recent development in the world of technology, but one that will have a huge impact on the human experience as we know it.

While digital marketing has seen many advances over the last few decades, the metaverse is one that has stumped many companies and marketers. How can they use the metaverse to their advantage so they aren’t stuck in the dark ages?